Georgia-Pacific

Marketing and Sales Support Intern
Green Bay, Wisconsin

During my internship with Georgia-Pacific I was able to gain a variety of useful skills that I will be able to bring with me to complement my successful completion of any task. My experience with Georgia-Pacific provided me the opportunity to: 

  • Learn systems, products, and processes very quickly
  • Gather Internal and External research off of which to base recommendations for improvement of processes
  • Prepare presentations and improve my leadership skill by organizing and heading group meetings
  • Gain extensive experience with SAP, Microsoft Access, Outlook, Excel, PowerPoint.

At Georgia-Pacific I was dedicated to multiple projects at a time that allowed me to use a combination of creative and analytical skills on a daily basis. A project that had pushed me to use analytical skills was one in which I analyzed the information entry process into the company's many data warehouses that housed product information. My goal in analyzing these systems was to identify discrepancies in the information stored in the various databases. After identifying common inconsistencies I began to trace the information back to it's origin in order to understand what point in the information entry process had been problematic. Ultimately, my objective was to identify problematic points in the information entry process and recommend ways in which to eliminate the problem through either an automated system or a proposed process to increase information input efficiency.

A second project served as an opportunity to use research skills and employe creativity. My overall objective for this project was to evaluated the company's end-user website performance and gave recommendations for improving end-user self-service via website usage. In order to conduct my research on the company's website performance I utilized a variety of internal and external resources. Google Analytics served as a way to explore the current overall traffic within the different pages of the website. Moreover, I was able to use the company's internally collected data to generated excel datasheets and pivot tables to gather an understanding of the types of improvements the individual webpages needed. I based my recommendations off of the information I had collected from my research and was able to provide recommendations to the Marketing and eCommerce teams. 

KI

Marketing Communications Intern
Green Bay, Wisconsin

During my internship experience with KI I was able to collaborate with the Marketing Communication team on a variety of projects. My internship came at a very exciting time as the company was in the midst of preparing for NeoCon 2012, North America's largest design exposition. In the months leading up to the event, I was able to assist in planning the showroom planning and organizing events. Further, in preparation for the event KI took advantage of many opportunities to communicate with the industry. That said, I was able to act as the voice for KI and increase its presence in major social media outlets leading up to the event. To increase communication further I was able to introduce KI to the blogosphere with KI Connect. 

A project in which I was able to work creatively included coordinating with Project Managers and clients to gather information about various installation and design projects. After gaining background knowledge of each individual project I was able to gather the overall goal of the clients and the unique solution that KI was able to offer. Overall, the project profiles served as a way to showcase products in an attractive and creative way and aid the sales team in discussing product benefits with clients. The links below include examples of project profiles from a variety of markets:

Bowling Green University

Northern Illinois University, Grant Hall

Florida International University

Signal Syntonization Center

During my time with KI, the company was in the course of revamping their company website which presented the Marketing team with many challenges. After finishing training on the company's Content Management System I was able to aid in the website revamp by adding product photos, information, support and project profiles. Moreover, with the introduction of new products I was able to work with local photography studios to capture photos of the new product lines to add to the new website. 

Commercial Fine Art

Social Media Intern
Madison, Wisconsin

Commercial Fine Art is an online photography gallery hosting talented international and local photographers. CFA was in its introductory stage when I first began with the company in 2010. As a Social Media Intern, an important task was to transform crucial social media channels to valuable business tools. I was able to work with a variety of social media including Twitter, Facebook and Blog Spot to gain an active audience. In order to shape strong relationships with new clients it was crucial to publish engaging content particularly tailored to the audience. Ultimately, a goal of social media and building relationships was to create a valuable contacts list for the company.  

Commercial Fine Art would introduce a new artist into it's gallery on a bi-monthly basis.Upon introducing the artists into the blog I would Write and format articles and press releases to publish to the company’s blog.

Commercial Fine Art Introduces Anthony Vincent-Ventrice to the Gallery

Commercial Fine Art Introduces Paul Marcellini to the Gallery